There was so much laughter that filled the air during this Sterling, Virginia branding photography session earlier this year. Brittany is the owner of Luxy Balloons, Northern Virginia’s leading luxury balloon decoration delivery service. She creates elegant balloon installations for all types of events across DC, Maryland, and Virginia, including birthday and graduation parties, corporate events, and grand openings, just to name a few. She has even designed balloon installations for well-known companies and recognizable names within the DMV. How cool is that?!
Brittany, the balloon artist behind Luxy Balloons, has also recently launched Balloon Business Coach. She created it to provide fellow balloon artists with an all-in-one solution to help grow and scale their businesses successfully. She is working on something amazing and big (I’m not going to spoil it) for balloon business owners, and that is exactly why she decided it was time to invest in professional branding photography in Sterling, VA
When creative business owners reach a new level in their business, their photos should reflect that growth. Brittany did not just need updated headshots. She needed a strategic gallery of branding photos that she could use for her website, social media, marketing materials, and upcoming launches. Branding photography is not just about looking professional. It is about creating images that clearly communicate who you are, what you offer, and what it feels like to work with you.
For Brittany’s branding session, we infused her fun personality through joyful, relaxed, and creative poses. We photographed her working on her laptop, using the tools she normally uses during balloon installations, filming content, and of course capturing lifestyle headshots that feel natural and confident. We even incorporated the step ladder that she always uses for balloon installs, which made the session even more personal. I am used to incorporating smaller props during branding sessions, but seamlessly including a prop that big in her Sterling, VA branding photography session was definitely a step outside my comfort zone. It was also completely worth it.
One of my favorite things about this branding session is how practical the final gallery is for her business. These are not just pretty photos. These are images she can use across her website, social media, sales pages, and coaching materials. Having cohesive branding photos makes it easier for creative entrepreneurs to show up consistently and confidently online. It builds trust. It builds recognition. And it makes marketing feel so much easier.
Being trusted by Brittany, an entrepreneur, business coach, and balloon artist, for her Sterling, Virginia branding photography session truly means the world to me. She is passionate, driven, and genuinely committed to helping other entrepreneurs succeed. I had the best time planning her branding photos to ensure she received a full gallery of images that showcase who she truly is and what makes her business unique. I am so excited knowing these photos will support her next chapter and help propel her business to a whole new level.
I love photographing creative business owners in Sterling, Virginia and throughout Loudoun County. There’s something really special about this area and the number of small businesses building beautiful things here. If you live in the area or your business is based in Sterling, there are some great local spots where you can get out of the house and work for a few hours. Ridgetop Coffee & Tea in Sterling is one of my favorite places to bring a laptop, plan a launch, or finally update your website with your new branding photos. And if you need a good bite in between client emails, Joe’s Cafe is such a great local spot to grab something delicious and refuel before heading back to work.
If you found this post because you are looking for a commercial photographer, you’ve come to the right place. I am a product, and branding photographer based in Northern Virginia but also accepting clients from all over the world. I help my clients stand out by delivering a full gallery with images that are in line with their brand and strategically communicate how to use their products and service. If you felt inspired by this session and you’d like to learn more about what I offer, send me a message so we can chat. I look forward to hearing from you!
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‘Til next time,
Belle
